About us  

Marijke Dunselman, Marketing Consultant, Trainer and Managing Director of Strategies Marketing Consultancy Ltd, set up the company in Queenstown in 2006. Prior to that, she worked as a marketing consultant for SMS Ltd, as Manager of Tourism Southland, in Management Training & Development for Heineken and in market research and education.
Her qualifications include a Bachelor of Business degree majoring in International Marketing, a Diploma of Teaching and she has studied for a Master of Entrepreneurship at the University of Otago.

Marijke is a preferred presenter for the Enterprise Training Programme and has developed a range of Tourism Marketing workshops aimed at tourism operators. She has been presenting these workshops throughout the South Island for the past eight years. Several new workshops have been developed recently under Smartraining.

She emigrated to New Zealand from Holland in 1994. Her spare time activities include skiing in winter and windsufing in summer.

Nigel Kerr, Associate, Consultant

Nigel Kerr has joined Strategies Marketing as an Associate having recently moved to Queenstown from Wanaka.  Nigel has over 20 years experience in Marketing with Cardrona Alpine Resort and St George Trust.  He has also brings experience in events, project management, media and compliance to Strategies Marketing Consultancy. 

Having started out as a ski instructor training and presenting material is second nature and enjoyable.  He admits that his previous time spent studying geology has not proved to be very relevant to anything he has done later in life.   He is currently studying for a Bachelor in Applied Management. 

Recently Nigel has been creating a tool kit of short mentoring papers for small business operators in marketing and systems.  His spare time is about family, or when that’s not on getting out on his bike or into the hills. 

Sarah Cook, Associate, Graphic Designer

Sarah has worked for Strategies' clients for the last four years.  

She studied for 2 years at the Southern Institute of Technology in Invercargill and received a Diploma in Computer Graphic Design. Since finishing her studies in 2002 she has been working as a freelance Graphic Designer.
She particularly enjoys logo design and the design process of seeing something from early concept stage through to the finished product.          

She has been married to Jono for 7 years and in 2007 they welcomed their daughter Kya into their family.

Click here to see examples of Sarah's work. Please contact us for an obligation free quote for any graphic design project you have. 

What our clients say...

April 2010

"Silver Peaks Lodge has been our home for 2 years and during that time it has been a HUGE learning curve setting up and running a new business. We were totally new to tourism as we come from a farming and nursing background.
Silver Peaks Lodge had an existing website but was very dated and badly needed replacing. I was fortunate to attend a “How to improve your tourism website” workshop in 2008 run by Marijke.

I found the information presented to us that day clear practical relevant and without information overload.  Since then we have developed a close working relationship with Marijke, including building a new website from scratch!! Marijke supported us through this process with an amazing amount of patience and a strong desire to please us with the best possible outcome. We definitely achieved that and are extremely pleased with the website and have had many positive comments about it.  Als,o our bookings are up 50% from the year before!!! Take a look for yourself www.silverpeaks.co.nz "

Chrissie & Gandhi (Michael Lucas)                                             Silver Peaks Lodge,                                                                                 Mosgiel, Otago,                                                                                 New Zealand.

October 2008

"Marijke didn't know what she was in for when agreeing to help us out with a very big picture marketing task - her timing was excellent.  She took it all in within a very short time, processed it, then most professionally, converted and translated it so that we could implement it ourselves.  Her honesty and quick thinking is most impressive.  I especially liked that she provided up to date and relevant information for us to consider.  Thanks very much."

Jean Clairmonte, General Manager/Director
Aspiring Guides: climb-trek-ski
http://www.aspiringguides.com

July 2008

"I have had the pleasure of working with Marijke Dunselman over my seven year role as Chief Executive of Development West Coast.
During that time, Marijke has advised our organisation on a number of matters, including our strategic marketing plan, and annual marketing plan. She has undertaken expert tuition for our enterprise training programmes, and I have also worked alongside Marijke as a fellow director in one of our client companies.

Marijke has truly international level experience in the tourism sector, recognised by many of New Zealand's leading tourism companies.

Her Enterprise Training Toursim courses are extremely popular with both small and large tourism operators.

I have found Marijke to have great character, honesty and talent. She is a great team member and has excellent presentation skills.

Marijke is developing her governance skills and expanding from her specialist marketing and tourism spheres into operating at a governance and advisory level. I am sure she will continue to be successful in this endeavour."

Mike Trousselot
Chief Executive Officer
Development West Coast
www.dwc.org.nz

July 2008

“Being part of Marijke’s Strategies Marketing Consultancy should be an essential component of any marketing plan of tourism businesses.  Her knowledge and experience of the tourism world is comprehensively significant not only in NZ but worldwide.  Ulva’s Guided Walks on Ulva Island Bird Sanctuary on Stewart Island has been with Marijke for many years – Marijke is extremely professional, her innovative thinking has contributed positively to my business with immediate results. And I know if anything is asked of her, it is actioned immediately – brilliant!” 

Ulva Goodwillie

Ulva's Guided Walks™
www.ulva.co.nz

 July 2008

“We have known and worked with Marijke over the past 8 years.
Marijke has a broad skill set. She has extensive involvement and knowledge of the tourism industry, is multi lingual and has a European background. This was invaluable to us in the establishment phase of our business, then the development and implementation of our marketing. We have continued to use her services in a consulting capacity for the benefit of our operation particularly in marketing. Marijke’s IT skills have also greatly assisted us.

Marijke has an excellent work ethic and provides a very professional approach. Business integrity and punctual service blended with impressive people skills ensure her success.

Dave Lawrence
The Lodge at Tikana
www.tikana.co.nz

"Our company was involved in a survey conducted by Marijke. We were extremely impressed by the professional manner in which the interview was undertaken hence we contracted Strategies to complete a market survey for our engineering division.

It was vitally important to us that we chose the right person to undertake this task, as this particular customer was one of our largest and single most important clients. Marijke’s final report to us was comprehensive, accurate, whilst pointing out both our strengths and weaknesses.

It was an absolute pleasure to work with Marijke. She is a very talented and astute businessperson that delivered exactly what we asked for. We intend to use Strategies for further customer surveys within the group to ensure that we are delivering the level of service that our clients require."

Terry Young
Yunca Group