I'm pretty sure you've had someone send you a funny video or ad and chances are you have forwarded it to someone else.
We all love having a laugh and if it's good, we love sharing funny ads and videos. As a result, these - i.e. the funny ones - tend to go viral. What a great way to promote your product or service!
So have a think about how you could add some humour to your product or service in your advertising, videos etc. What would put a smile on people's faces and if you come up with something really good, it may go viral! That's free marketing!
Coming up with something funny to promote your product or service will also make you stand out from your competition and people tend to remember you more.
Organise a brainstorming session with your team to come up with some fun ideas!
Here are a few videos:
By the way, do you need some more marketing inspiration? Join us for the Tourism Marketing Bootcamp on 20 April in Queenstown. Click here for more info!
Till next week, Marijke
Marijke Dunselman. Click here to read more about us!