Do you remember the tip I posted 2 years ago about the Westjet Christmas Miracle ad? If you can't remember it, it's worth watching again. Click here to view it on Youtube.
By the way, this ad has had almost 44 million views! Talking about great viral marketing! And creating that emotional connection with customers.
Well, Westjet have done it again. Below is the ad that they only put online 6 days ago. It has had over 1.2 million views in just 6 days.
It's not easy to keep coming up with creative campaigns, but this one is pretty cool too. Have a look:
So, if you can come up with a creative campaign where you pull at your customers' heart strings, you are likely to earn some brownie points, and hopefully more customers!
Merry Christmas to you, your team and your family... and fantastic 2016!
Marijke Dunselman. Click here to read more about us!