Providing a great website experience with relevant content will result in more bookings. Great images and videos are a given, but there is another simple way to display content in a clear way.
It’s icons! Simple images that draw the eye of the website visitor to what they are looking for. They break up text and clearly indicate what each section is about. This is much more user-friendly than big blocks of text.
You can also use icons as navigation buttons for example as I’ve used on this page.
So, find icons that represent your content topics. There's a huge range of icons to be found online, for example on: www.flaticon.com/categories , just ensure they are copyright-free to use for commercial purposes. Or even better: design your own to match your branding!
2 new start dates for the Tourism Business Success Programme: Franz Joseph Glacier - West Coast: 17 July 2018 & Queenstown: 27 July 2018 | Registrations now open.
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Till next week, Marijke
Marijke Dunselman. Click here to read more about us!