When clients ask me what social media platforms they should use for their business, I always encourage them to survey their customers to see what social media platforms their customers use. And not just that, but do they use that platform to find businesses like yours?
You can also have a look at social media generational statistics.
The infographic below provides a useful overview and, along with your own customer research, could help you decide what platform(s) to use.
NOTE: There are a few spaces left on the "Grow your Tourism Business" 1-day course. Learn how to grow your business by developing new products, using new distribution methods, targeting new markets and apply the latest marketing trends. This course is approved by New Zealand Trade & Enterprise and 50% NZTE funding is available for businesses with up to 50 employees.
7 June 2017: Cromwell & 15 June: Queenstown, NZ.
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