Most small businesses use some kind of social media (mostly Facebook) to help them market their business and communicate with their customers.
But as the number of social media options grows, many struggle to decide what to use and how to do it well.
I would start from your customers' point of view. Simply ask them what type of social media they use. It could be through a short questionnaire with just tick boxes.
If you're not using one of the social media options that your customers are using, then it's time to look it as it could be a great way to reach more of your customers!
Till next week, Marijke
Marijke Dunselman. Click here to read more about us!