So now that you're up & running with Instagram and have a feed to your Facebook business page, start taking photos. As you will have your smart phone with you most of the time, the first one (spontaneous pics) is the easiest. Do make the most of any photo opportunity that arises! They are usually the best.
But you can also plan a range of other photos to take. It's easy, and well, people just love photos!

Here are some ideas for photos for your social media and website. Put these in your social media planning - that way, you don't have to come up with new ideas all the time!

1. Spontaneous photos (something funny happening? Take a pic!)

2. Photos showcasing your products

3. Photos of surrounding area

4. Photos of your product in different seasons

5. Photos of customers experiencing the product

6. Cute photos (animals/kids etc.)

7. Behind the scenes photos

8. Photos relating to holiday / celebration

-          Valentine’s Day
-          Easter
-          Mother’s day
-          Father’s day
-          Christmas
-          Wedding
-          Anniversary

9. Photos of famous customers

10. Staff photos

Any of these could be made into a photo competition too!

Do you have any other suggestions? Please share them in the comments box below!

Till next week, Marijke

Linking your Instagram account to your (business) Facebook page is a must as it is so easy to share the photos you take on Instagram!

Here is a link to a page that explains how to link Facebook to Instagram (by the way, Instagram is owned by Facebook):

https://help.instagram.com/493008720719279/

Have fun with Instagram!

Till next week, Marijke

What is instagram?

Instagram is a very cool online mobile photo-sharing, video-sharing and social networking service that enables its users to take pictures and videos, and share them on a variety of social networking platforms, such as Facebook, Twitter, Tumblr and Flickr.

The photos are square and the maximum duration of a video is 15 seconds.

There are currently 200 million active users.

What I like about it is that it is so easy to use and it looks great! Everyone loves photos & videos!
Oh, and it's free!

You just download the app on your phone and you’re ready to go. It’s great for tourism businesses or any other type of business that sells a product and want to share pics!

Embed it into your website!

You can also embed a live Instagram feed on your website, see the bottom of the homepage of Destination Queenstown website: http://www.queenstownnz.co.nz/

Just take a photo and it automatically appears on your homepage! A very easy way to keep your content fresh.

Getting started

Get started with Instagram for business by going to http://business.instagram.com/ . There are tutorials on the site. Set a bit of time aside to go through them and learn how to get followers, use hashtags and more.

Next week, I’ll give you some more ideas for using Instagram for your business.

Till next week, Marijke